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Pederson's Farms - Powered by Protein a deep dive into Where your Food come From!


Jul 28, 2022

Robby Sansom

Get ready to dive deeply into the world of animal welfare, regenerative agriculture, and the realistic scalability of the sustainable food movement. Listen as Neil speaks with Robby Sansom, co-founder of Force of Nature, a company formed to accelerate the creation of a global regenerative supply network. As the former CFO/COO of EPIC, Robby understands the value of providing consumers with healthier animal proteins while benefiting the communities that produce them and the environment. If you care about what you eat and want to know more about how animal agriculture can provide a carbon benefit to the planet, this is the episode for you.

Links:

Robby on LinkedIn

Force of Nature

Epic Protein

‘Alone’ Reality series

@ForceofNatureMeats on Instagram

 

Topics:

(3:37) - How’d you come up with the name Force of Nature?

(4:58) - Robby’s career background

(9:23) - Why do you keep going through the punishment of startups?

(11:47) - Has it been easier building a team the second time around?

(14:34) - How do you educate a potential customer to justify a higher price?

(18:06) - What would you say to someone who says you’re chasing money for selling your first company?

(23:19) - What’re your thoughts on food products not being affordable for everyone?

(31:03) - Is Bison your number one product?

(33:09) - Final thoughts

The Pederson's Natural Farms Podcast is produced by Johnny Podcasts & Root and Roam.