Oct 27, 2021
A vendor/advisor helping guide Pederson’s E-commerce strategy – Travis Rudolph proves to be a valuable sounding board as well as leader when we are talking all things Amazon and our product presence online!
Fun fact: Travis and Cody went to Texas A&M together…waaaayyyy back in the day!
(0:57) - Introducing Travis and his thoughts on e-commerce & Amazon
(2:30) - Travis’ career background
(5:17) - The New Item launch process and its application to e-commerce
(8:58) - Pederson’s journey into e-commerce and Travis’ thoughts on solving fulfillment problems
(12:17) - Alibabba and Amazon competitors
(15:45) - Brand’s need to build trust with customers
(17:06) - Travis’ thoughts on being a consultant and Pederson’s unique challenges
(27:22) - Wrap Up & How to think about your customer
See Pedersons on Amazon HERE
Learn more about Travis's business Trek Strategy HERE
The Pederson's Natural Farms Podcast is produced by Straight Up Podcasts & Root and Roam.